Ford Trucks Display Strange Pride

"Rouge Pride?"  What the hell is that?  Do you think they meant to say "Rogue Pride?"  Even if they did, what the hell would that mean either?

Nine Figs in the Flapjack ch.2, p.33


I have started posting a radio show on Youtube.  I'm having some problems uploading it, though.  It seems to take forever.  Anyway, as soon as I get everything sorted out, I'll be posting the show on a regular basis.  Here is a link to the first one https://www.youtube.com/watch?v=48PMYlUlNaw
ALL OF MY HOPES FOR NOT WASTING TIME IN THE FUTURE REST ON THIS.